NEW YORK — Look what you made her do – Taylor Swift has introduced her twelfth studio album, “The Lifetime of a Showgirl.”
Swift introduced the album on her web site shortly after a countdown timer expired at 12:12 a.m. Tuesday. No launch date was introduced, however her web site stated vinyl editions of the album would ship earlier than Oct. 13.
Followers have lengthy theorized that Swift’s twelfth album would quickly arrive. On Monday, Taylor Nation – an official department of the pop celebrity’s advertising and marketing group – posted a TikTok slide present of 12 photographs with the caption “Fascinated by when she stated ‘See you subsequent period…'” Swift is seen carrying orange in each picture.
A particular restricted vinyl version of the album will likely be launched in “Portofino orange glitter,” in line with a pre-order web page on her web site. A particular cassette version can also be out there for pre-order.
Sensing a sample, eagle-eyed followers seen that 12 minutes earlier, the favored “New Heights” podcast posted a tease for Wednesday. The present, hosted by Swift’s boyfriend and Chiefs tight finish Travis Kelce alongside his brother, former Eagles heart Jason Kelce, posted an orange picture on social media with a mysterious silhouette, many believing to be Swift.
FILE – Taylor Swift performs at Wembley Stadium as a part of her Eras Tour June 21, 2024, in London. (Photograph by Scott A Garfitt/Invision/AP, File)
The podcast introduced early Tuesday that Swift would seem on “New Heights” and a teaser video posted about her look confirmed her pulling the album from a briefcase. The precise album art work, simply as it’s on her web site, is blurred.
“The Lifetime of a Showgirl” follows final yr’s “The Tortured Poets Division,” introduced in the course of the 2024 Grammys and launched throughout her record-breaking tour, which raked in over $2.2 billion throughout two years and 5 continents, making it the highest-grossing tour of all time.
The album can also be her first launch since Swift regained management over her complete physique of labor. In Could, that pop star stated she bought her catalog of recordings – initially launched by Huge Machine Information – from their most up-to-date proprietor, the personal fairness agency Shamrock Capital. She didn’t disclose the quantity.
Lately, Swift has been rerecording and releasing her first six albums in an try to regain management of her music. The mission was instigated by Hybe America CEO Scooter Braun’s buy and sale of her early catalog and represents Swift’s effort to manage her personal songs and the way they’re used. Earlier “Taylor’s Model” releases have been greater than standard re-recordings, arriving with new “from the vault” music, Easter eggs and visuals that deepen understanding of her work.
To this point, there have been 4 rerecorded albums, starting with “Fearless (Taylor’s Model)” and “Purple (Taylor’s Model)” in 2021. All 4 have been huge business and cultural successes, every one debuting at No. 1 on the Billboard 200.
Swift’s final re-recording, “1989 (Taylor’s Model),” arrived in October 2023, simply 4 months after the discharge of “Converse Now (Taylor’s Model).” That was the identical yr Swift claimed the report for the girl with probably the most No. 1 albums in historical past.
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