Cocktails and CrossFit often don’t combine, however a San Antonio entrepreneur is making an attempt to shake up the spirits scene with a brand new specialty liquor, I’m Parched, that she calls the world’s first-to-market protein and superfood vodka.
A information launch says thirsty native businesswoman Michelle Parchman got here up with the concept whereas present process a health journey, throwing complement powder right into a blended drink on a whim.
“After buying and selling cocktails for cardio, I missed the ritual of drink,” explains Parchman within the launch. “I tossed 30 grams of protein into my cocktail shaker – and one shake later, the Professional-Tini was born. Equal elements rebellious and intentional, I imagine wellness and pleased hour can coexist.”
The vodka, bottled in Houston, is gluten- and sugar-free and completely plant-based. Sure, some vodkas aren’t vegan, utilizing a substance referred to as isinglass, from fish bladders, or gelatin to make clear the liquid — a truth that may make you side-eye one’s martini on a dinner date.
The substances embrace elder, yarrow, “superfoods harvested in nutrient-rich Hawaiian farms,” and the “Miracle Berry,” a plant the discharge describes as “a plant-based protein from South Africa.”
Often, that nickname applies to Synsepalum dulcificum, a West African plant that makes bitter meals style candy. Presumably, Parchman is referring to a different of the continent’s versatile fruits, the katemfe. Thaumatin, the pure sweetener derived from the plant, is listed on the bottles.
The web site describes the style as “refined, silky-smooth and evenly floral,” with “zero burn and a touch of botanicals.” The model recommends utilizing it within the Pompadour with freshly squeezed pomegranate, purple cabbage, and purple apple juice or Orange Protinius, a boozy play on the nostalgic Orange Julius recipe with oat milk and vanilla extract.
It’s value noting that the model makes no well being claims, retaining the precise quantity of protein proprietary. Excessive-impact interval coaching is maybe higher suited to old style water. Nonetheless, I am Parched might be higher for one’s general wellness than Taaka.
I’m Parched retails for $39.99 on-line and will be discovered domestically at Twin Liquors and Spec’s.
