The large coast-to-coast occasion will remodel stadiums and venues throughout 30 NFL markets for what’s being known as the “largest simultaneous Tremendous Bowl occasion.”
LOS ANGELES — The Caesars Superdome would be the epicenter for the Tremendous Bowl in New Orleans subsequent month, however Verizon has a sport plan to make sure the championship pleasure stretches past the Large Simple.
Verizon will remodel stadiums and venues throughout 30 NFL markets into a large coast-to-coast occasion known as FanFest on Feb. 9, the corporate introduced Friday. The nationwide celebration will function on-field entry, reside music, native cooks and meet-and-greets at every location with present and former NFL gamers similar to Marshall Faulk, Jason Witten, Tiki Barber, Derrick Brooks and Thurman Thomas.
“This can be a new manner for followers to benefit from the Tremendous Bowl” mentioned Eli Manning, a two-time Tremendous Bowl MVP and Professional Soccer Corridor of Fame finalist, who will function a FanFest ambassador. Verizon clients can declare free tickets on a first-come, first-served foundation beginning Friday by visiting VerizonFanFest.com, with an choice to carry company to their metropolis’s expertise. The occasions are anticipated to collectively draw round 150,000.
Manning, who was a New York Giants quarterback, known as the cross-country experiences the “largest simultaneous Tremendous Bowl occasion ever.” He believes the concept can succeed, likening the Tremendous Bowl’s broad enchantment to the spirit of a nationwide vacation.
“This can be a likelihood to offer followers a singular technique to take pleasure in the entire day,” Manning mentioned. “It is not simply the sport. It is music, meals, having issues for youths and households. It is about having fun with the expertise whereas watching the sport.”
Among the native leisure contains the Los Angeles Rams’ Mariachi band and the Houston Texans Gameday presentation workforce together with appearances in choose cities from deejays similar to DJ Infared, DJ Jay Ejercito and DJ Break up Second Sound.
Attendees will have the ability to take a selfie from the 50-yard line, spike a soccer ultimately zone, take a tour of the locker rooms, take pleasure in tailgate video games and take part in football-themed actions on the sector. Followers could have subject and stadium entry at MetLife, SoFi, Nissan Stadium, Empower Discipline at Mile Excessive and at different NFL websites.
“We have been pondering by ‘How can we create one thing that’s really once-in-a-lifetime?'” mentioned Leslie Berland, government vice chairman and chief advertising officer at Verizon. She mentioned the corporate started creating the expertise in September, collaborating carefully with the NFL and its groups.
“Comparatively, few individuals get to expertise the Tremendous Bowl reside in stadium,” Berland mentioned. “We needed to do one thing that is completely by no means been completed earlier than and produce that magic of the Tremendous Bowl to followers throughout the nation.”
For colder local weather cities like Chicago and New York, these in attendance could have the choice to maintain heat in both the stadium’s premium or subject membership lounge areas.
“They’re all barely completely different relying on market, however we positively took climate into consideration,” mentioned Nick Kelly, head of partnerships at Verizon.
Manning mentioned the gamers are excited to participate on this expertise, giving them the flexibility to reconnect with town the place they turned soccer icons. Round 120 gamers are anticipated to attend.
“It is a chance for them to be part of one thing particular,” he mentioned. “This includes nice gamers, and so they get to be of their native metropolis with followers who love the sport of soccer. It is particular. It is distinctive.”
Verizon Tremendous Bowl FanFest Cities and places
Atlanta: State Farm Area
Baltimore: M&T Financial institution Stadium
Buffalo: Buffalo RiverWorks
Charlotte: Financial institution of America Stadium
Cleveland: Huntington Financial institution Discipline
Denver: Empower Discipline at Mile Excessive
Houston: Houston Methodist Coaching Middle
Indianapolis: Again 9 Golf
Jacksonville: Day by day’s Place Amphitheater at EverBank Stadium
Kansas Metropolis: Kansas Metropolis Stay! within the Energy & Gentle District
Las Vegas: Allegiant Stadium
Los Angeles: SoFi Stadium
Minneapolis: Goal Middle
Nashville: Nissan Stadium
New York Metropolis: MetLife Stadium
Philadelphia: Lincoln Monetary Discipline
Phoenix: Nice Garden at State Farm Stadium
Pittsburgh: Acrisure Stadium
San Francisco: Levis® Stadium
Seattle: Local weather Pledge Area
Washington, DC: Northwest Stadium