Certainly one of Houston’s favourite summer time events aspires to be even higher in 2025. White Linen Night time goals to construct on the success of the 2024 occasion with sooner admission, extra facilities, and a devoted VIP part.
Held yearly on the primary Saturday in August — this 12 months that’s Saturday, August 2 — White Linen Night time got here to Houston from New Orleans. Though it now takes place all through the neighborhood, its roots have all the time been on nineteenth Road, the place the nonprofit nineteenth Road Retailers Affiliation established the occasion after Hurricane Katrina. As a part of the night, the road is closed off to vehicular visitors which permits individuals to stroll freely amongst their associates and neighbors. The overwhelming majority of attendees gown within the spirit of the occasion’s identify by sporting white (it’s additionally cooling in the summertime warmth).
Final 12 months, for the primary time ever, the retailers affiliation charged these attending the nineteenth Road social gathering a $10 admission payment. The cash paid for higher safety, a deep clear each earlier than and after the occasion, and festive Christmas decorations for the affiliation’s members. Given its success, the payment is again on the similar $10 worth for 2025 ($15 after July 31).
“We discovered that persons are nonetheless extremely desperate to assist our native companies and artisans, even when there’s a small payment to attend,” Coryne Wealthy, secretary of the nineteenth Road Retailers Affiliation, tells CultureMap. “It was inspiring to see the neighborhood come out in droves, particularly throughout what’s historically a slower time of 12 months. Charging for entry additionally gave us the chance to boost the occasion in significant methods, including worth for each attendees and retailers.”
For 2025, the affiliation is putting in a devoted wifi community to enhance the entry course of. Extra notably, attendees have a brand new VIP ticket choice. Priced at $60, it comes with entry to a VIP part with seating, devoted restrooms, a cooling station, and two bars.
“We added a VIP part this 12 months to increase on the choices of White Linen Night time and to offer a extra unique expertise for these trying to benefit from the occasion otherwise,” Wealthy explains. “[It will be] an ideal area for company to loosen up and immerse themselves within the environment whereas additionally supporting the native companies within the Heights.”
Different parts of the night remained unchanged. The road’s retailers will open their doorways to the neighborhood. Space eating places will provide food and drinks specials. Native musicians will carry out all through the night.
To be clear, White Linen Night time occasions held in different components of the Heights, reminiscent of on White Oak, will not be related to the nineteenth Road Retailers Affiliation. They might or could not cost charges of their very own.
“Whereas organizing White Linen Night time takes a variety of work, the reward of seeing individuals of their white apparel, having fun with a night of neighborhood celebration, and supporting small companies is all the time the very best half,” Wealthy provides. “It’s a time for all of us to have a good time the distinctive tradition of the Heights, and we will’t wait to expertise it once more this 12 months.”
For tickets and extra info, go to the White Linen Night time on nineteenth Road web site at wlnon19th.com.
