Certainly one of Houston’s most enduring cocktail bars is giving prospects a deal to begin the brand new 12 months. Pleased hour is coming again to Anvil.
Starting Tuesday, January 7, Anvil will open at 2 pm as a substitute of 4 pm. Together with the brand new opening time comes the return of completely satisfied hour for the primary time since 2020.
The deal could be very simple. The entire cocktails on its 100 classics listing will probably be half-off from 2-5:30 pm Monday-Friday.
“The completely satisfied hour at Anvil was such a giant deal, and we’ve not had it since Covid. We needed to deliver it again,” proprietor Bobby Heugel tells CultureMap.
As its title implies, the 100 classics listing contains staples such because the pisco bitter, margarita, martini, and Previous Original. Contemplating all of them besides one, the labor-intensive Ramos Gin Fizz, are frequently priced between $13 and $15, meaning prospects will solely pay $7.50 or much less for his or her drinks.
Opening at 2 pm permits the bar so as to add two new bartenders to its roster, giving everybody on the workforce a bit extra schedule flexibility. Bringing again completely satisfied hour will preserve these bartenders busy. It’s additionally a gesture of goodwill to prospects.
“I feel completely satisfied hours are good for bars to point out they need to give not simply take. There’s numerous absorb Montrose at the moment. We need to give a bit bit.”
Heugel has lengthy been an advocate for aggressively-priced completely satisfied hours. Each Squable and Higher Luck Tomorrow, Anvil’s sister ideas in Thorough Fare Hospitality, provide related half-off completely satisfied hour offers. It’s his considerably refined approach of encouraging different bar homeowners to be conscious of their costs.
“Pleased hour at Anvil reminds those that cocktails don’t need to be as costly as they’ve gotten within the metropolis,” he says. “I like pushing again. I like making an attempt to remain a bit grounded with it. It’s simply ridiculous what’s occurred with cocktail costs, and it’s unhealthy for cocktail bars. It simply is.”
Anvil will have a good time its sixteenth anniversary in a few months. Though veteran bartender Brandon Choate simply took a brand new job at Nancy’s Hustle, most of the bar’s different workers have been with the corporate for seven years or extra. Heugel is pleased with that standing and wanting to remind patrons that the bar is in prime kind.
“It’s a greater place than its ever been. It’s a greater place to work at than its ever been,” Heugel says. “I feel the cocktails are higher. Now we have extra components than ever earlier than. Extra issues to work with.”
